Chang Jiang White Coffee in Ipoh is a heritage café famed for smooth margarine-roasted white coffee, kaya toast & artistic interior.
Chang Jiang White Coffee in Ipoh is a heritage café famed for smooth margarine-roasted white coffee, kaya toast & artistic interior.
Chang Jiang White Coffee: Ipoh’s Timeless Kopitiam Experience
Tucked within the coffee-rich heritage of Ipoh, Perak, Chang Jiang White Coffee is more than just a café. It is a living tribute to Malaysia’s storied kopi culture. The brand was established by Mr. Kong Wing Kheong in the 1970s. His experimental roasting techniques using margarine laid the foundation for the beloved “white coffee” many enjoy today. Under the stewardship of his son, Mr. Kong Kin Loong, the brand has scaled from humble origins to maintaining ISO-accredited production. It has become the first branded white coffee enterprise in Ipoh.
A Step Back in Time
Housed in a colonial-style bungalow on Jalan Windsor, the café exudes classic charm with vintage coffee grinders, marble tabletops, and retro décor displayed prominently throughout the spacious, air-conditioned interiors.
Outdoor seating and porch swings invite patrons to unwind over a serene cup. They often accompanied by Ipoh’s mild breeze and nostalgic ambience.
Iconic Beverages & Local Flavors
At the heart of the experience is their signature white coffee—smooth, aromatic, and mildly sweet, brewed using margarine-roasted beans and served with condensed or evaporated milk. Another beloved concoction is the Wangher Crossover, which is a mesmerizing hybrid of coffee and tea. The crossover offered both hot and iced. Reviewers appreciate its robust flavor, albeit noting that dedicated tea lovers may still prefer other renditions.
Foodwise, classic kopitiam fare stars. Lazy breakfasts with kaya butter toast, soft-boiled eggs, wanton mee, and curry noodle, though simple yet satisfying.
The kaya toast, in particular, garners high praise for its generous butter slathering and comforting taste.
Scenic New Chapter: Kin Loong Valley
A newer destination, Chang Jiang White Coffee’s Kin Loong Valley outlet—nestled at the edge of the picturesque Tasik Cermin (Mirror Lake)—blends coffee with breathtaking nature. Spacious interiors transition into scenic outposts perched by a valley stream, offering Instagram-worthy views for visitors. The venue is also home to the “Coffee Gallery” and themed outlets (CJ5, CJ6), launched in late 2024 to boost eco-tourism and showcase heritage coffee in an immersive environment.
Local Love & Visitor Impressions
On food forums, Chang Jiang White Coffee consistently emerges as a beloved choice in Ipoh, Perak, Malaysia. One commenter cherishes their packaged 2-in-1 white coffee mix as a favored takeaway souvenir. Another, reflecting on their visit, lauded the roti bakar and golden rice—highlighting how the brand feels inherently tied to Ipoh’s coffee heartland. Tripadvisor reviews echo similar sentiments—one calls its kaya toast “fantastic” and white coffee “fabulous”; another praises its brunch fare and inviting old-style café vibes.
Why Visit Chang Jiang White Coffee?
- Heritage in a cup – Sip on decades of roasting mastery.
- Ambience to savor – Vintage interiors or scenic valley views set the mood.
- Local flavor – Kaya toast and noodles deliver comforting, nostalgic eats.
- Atmosphere for sharing – Whether for foodies, coffee lovers, or photographers, it’s a match.
Note: Saw this tree on the way towards highway.
